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"Capturing New Markets reveals critical patterns underlying why some new ventures become big businesses
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The Network Is Your Customer: Five Strategies to Thrive in a Digital Age Format:Paperback "Capturing New Markets reveals criticalWith clear analysis and practical frameworks, this book provides step by step guidance businesses can use to prosper in the new era of digital media "An incredibly useful and valuable guidebook to the new consumer economy. Buy it. Learn from it. Succeed with it." Jeff Jarvis, author of What Would Google Do "This is the stuff that every business and nonprofit needs to embrace if they're going to succeed in a changing world." Vivian Schiller, CEO of NPR
